Real Estate Blogs2021-10-19T13:23:09-04:00

Why use 3D tours to engage buyers

Impact. If you want to have an impact on your real estate marketing think of 3D tours. Photos are useful to present a 2-dimensional picture of a property but with 3D tours, you not only paint the picture but you make the picture come to life. Videos can help the consumer comprehend a space quickly and can deepen the emotional attachment. Here are the top ways to engage buyers using 3D tours and iGUIDE® and why it is important. The stage Preparation for your [...]

By |May 1, 2022|Categories: Real Estate|Comments Off on Why use 3D tours to engage buyers

Real Estate Agent marketing must-haves for 2022

Are your real estate marketing strategies working? Is your funnel getting clogged? It’s time you thought about the different stages of marketing to improve getting qualified leads from the top of your funnel to the bottom. Attract potential customers by lubricating their thoughts, delighting them with quality information, converting them into clients and closing the deal. Begin by contemplating how to brand yourself in real estate. NAR reports that 88% of buyers purchased their home using a Realtor® and 89% of sellers had assistance from [...]

By |April 15, 2022|Categories: Real Estate|Comments Off on Real Estate Agent marketing must-haves for 2022

Share and Show Your Expertise as a Real Estate Agent to Achieve Success

Knowledge without wisdom is just a bunch of facts. Having wisdom is knowing how to use your knowledge to achieve success at something. When you want to know how to brand yourself in real estate applying knowledge, the correct tactics, and strategies, is fundamental for longevity. The National Association of Realtors reports there are over 3 million active real estate licences in the U.S. alone, that’s a lot of agents competing for listings. So you need to make yourself stand out by showcasing your expertise, [...]

By |April 1, 2022|Categories: Real Estate|Comments Off on Share and Show Your Expertise as a Real Estate Agent to Achieve Success

A successful virtual open house and 3D tours for your clients

Ah, the open house. You either love it or are indifferent to it. But either way, an open house is an essential tool in your real estate marketing plan. Traditional open houses require you to set up a multitude of signs leading traffic in the direction of your listing. Your Saturday or Sunday are the ideal days of the week for such activities. As a real estate agent, there are no days off if you want to be successful. However, the pandemic has forced you [...]

By |March 16, 2022|Categories: Real Estate|Comments Off on A successful virtual open house and 3D tours for your clients

Avoid These Mistakes as a New Real Estate Agent

Sales are your forte’ so you decided on real estate as a profession where you can use your skills and charisma to earn a living. You’ve heard that top Realtors® make six-figure salaries or more, so why not get a piece of the action? The educational requirements are a snap and theoretically, you can apply everything you have learned to real-life situations. But after a few months of no sales, you start to wonder about all the rookie real estate agent mistakes you have made. [...]

By |March 1, 2022|Categories: Real Estate|Comments Off on Avoid These Mistakes as a New Real Estate Agent

Help Your Buyer Leads Move Forward

Home sales have been brisk throughout 2021. You are busy following up with your clients making sure to answer any questions that have arisen since their recent sale or purchase. But what about the buyers who appeared to be ready to buy but nothing materialized? Your real estate buyer leads should be turning into clients. It’s time to get them on track to locking down a sale and putting them into a newly purchased home. Knowing the signs a buyer is ready to make a [...]

By |February 15, 2022|Categories: Real Estate|Comments Off on Help Your Buyer Leads Move Forward

Make your next marketing strategy Local

What does it mean to be a local real estate agent? By focusing on a targeted area you become an expert in a specific geographic area. You regularly attend events and have your eyes and ears tuned into the pulse of the community. The relationship you have with a specific area is second nature and you know about all the new developments, where the best schools are located, the walk scores, and crime rates. To put it into perspective, you are the consumer’s go-to when [...]

By |February 1, 2022|Categories: Real Estate|Comments Off on Make your next marketing strategy Local

Proptech Has Come a Long Way But the Journey is Far From Over

Focus on technology and you will stay relevant. As many industries adapt to the changing landscape in a world filled with technological advances, blockchain, and the internet of things, real estate as one of the largest industries on the planet is starting to heat up. Proptech in Canada is launching start-ups at a rapid speed. The need for innovation and creativity is the driving force behind all the buzz. Though the real estate industry has been resistant to change it is now forging ahead with [...]

By |January 15, 2022|Categories: Real Estate|Comments Off on Proptech Has Come a Long Way But the Journey is Far From Over
  • iGuide - Sell Your home

Tips and Tricks for Selling Your Home Quickly for Top Dollar

A home is like a castle and every castle needs a little TLC once in a while to keep it inviting and functioning correctly. Updated décor, a few smart renovations, and some modern touches can do wonders to make a property competitive in the real estate market. Every seller wants the answer to the question of “how to sell my home fast” and your experienced eye and marketing savvy can make all the difference between a quick transaction and a stale listing. It is the [...]

By |January 1, 2022|Categories: Real Estate|Comments Off on Tips and Tricks for Selling Your Home Quickly for Top Dollar
  • iGuide - Happy Holidays

An Open House is a Great Idea During the Holiday Season

A holiday open house is not just for entertaining it can be a great way for you to market a seller’s home. Festive seasons are about celebrating and what better way to celebrate the home buying process than with creative prop-tech tools that highlight a property’s features. Regular open houses during these busy times in the year can turn into long tedious weekend afternoons filled with nothing more than the sounds of the season and daydreaming of sugar plums. But you can host a virtual [...]

By |December 14, 2021|Categories: Real Estate|Comments Off on An Open House is a Great Idea During the Holiday Season

The Real in Realtor Eliminate Risky FSBO Transactions by Using an Agent

The FSBO. Yeah, you know this acronym inside and out, the challenge is how do you explain to the “for sale by owner” consumer that using a Realtor® is more than paying a commission to sell their house? Plenty of homeowners try to sell their own residences by sticking a homemade sign on their front lawn and listing some inaccurate data and self-edited photos on Kijiji. But when it comes to selling your home privately, the risks outweigh the rewards. Is the consumer really informed [...]

By |December 1, 2021|Categories: Real Estate|Comments Off on The Real in Realtor Eliminate Risky FSBO Transactions by Using an Agent

Leading the Way With Essential iGUIDE Benefits for Every Realtor

If you have been thinking of ways to increase awareness and capture more real estate leads in Canada, iGUIDE is essential. With thousands of agents competing for the attention of buyers and sellers, you can stand out by showing why you are the Realtor of choice. Your professionalism and experience are key to guiding the consumer on their real estate journey and the best way to prove your worth is by showcasing accurate and inviting property information. An iGUIDE can do exactly that. The [...]

By |November 15, 2021|Categories: Real Estate|Comments Off on Leading the Way With Essential iGUIDE Benefits for Every Realtor