When it comes to selling real estate, image is everything.
The quality of your property photographs and 360 panoramas matters.
And yet, many real estate agents fail to invest wisely in professional real estate photography.
Or worse – perhaps they don’t invest at all.
The truth is, real estate photography is not as easy as it might seem.
And, a lot is at stake when it comes to the quality of these images.
Great photos and 3D virtual tours will help a real estate agent sell more properties, sell them faster, uphold a higher standard of branding and marketing, and get more listings in the future.
Bad images, on the other hand, get you nowhere.
If you are a real estate agent, or a professional real estate photographer, make sure you know what is required to make a high quality real estate photo or 3D virtual tour.
Don’t resign yourself to putting out amateurish images just because you don’t have access to specialized software or super high-end camera gear. While those things help, believe it or not, you can still get your real estate photographs to look more professional with some thought and patience.
Here are 10 features that distinguish professionally created real estate photography and 3D virtual tours from amateur jobs…