Last Updated on June 18, 2021

Jarrad Morden, Vice President of Operations

October 30, 2020

Planitar Inc., makers of the iGUIDE technology, recently announced the appointment of Jarrad Morden, who has assumed the position of Vice President of Operations, with effect from October 1st, 2020. Jarrad comes with over 20 years of experience innovating within the laser templating, measurement automation, and industrial metrology markets and has held senior leadership positions within customer service, product development, and manufacturing operations.

“Jarrad has built and led multi-disciplinary teams and is extremely knowledgeable and effective in various elements of business execution including strategic planning, research and development, operations, and international sales & marketing. With iGUIDE’s focus on accurate measurements and reliable floor plan data to map built spaces, we are very excited to have Jarrad on board!”, said Alexander Likholyot, CEO & Co-founder of Planitar Inc.

Prior to joining Planitar, Jarrad was working with NDI as the Director of Measurement Sciences, where he was leading the Virtual Reality, Life Sciences, Medical Simulation, Clinical, and Industrial business units. He has also worked with one of the leading camera manufacturing companies, Nikon, in the capacity of General Manager of Nikon Metrology’s North American Operations.

“I enjoy working with product management teams to solve important customer problems, with engineering to advance differentiated technology, and with operations teams and business partners to deliver high-value products and services. I am thrilled to join Planitar and confident that my metrology experience and passion for technology will add a lot of value to Planitar’s expansion plans.”, said Jarrad Morden.

Planitar is constantly working on developing new technology and instruments to improve the productivity of real estate photographers, virtual tour operators, and commercial business partners around the world. Jarrad will be working closely with Planitar’s leadership team to continuously improve the products and services that our customers use every day to transform the property technology market.