Real estate photography is not for the faint of heart.
While stunning images on social media of properties around the world are easy to find, it may make you think that you too can pull off similar quality work. On the surface, it may seem easy, but if you have ever tried to take pictures of your own home you will notice that even with the best and latest mobile device or camera, your pictures do not compare to those of a true professional.
The pressure is real.
The 2019 NAR Buyers and Sellers Report indicates that 87% of buyers value professional real estate photography – the number one item that they look for when searching for a home online. Which means that it’s not hard to believe why real estate photography is associated with higher selling prices and less time on the market. This also translates into real estate photography needing to really show off the best features of the property, and when the view is important, it means you need to showcase that in the interior shots, not just the exterior ones.