When you’re investing in content, you’re focusing on providing value to your potential clients. This makes content marketing one of the most effective ways to generate seller and buyer leads. Wondering how to make real estate content marketing right? Check out the five tips below. They will focus on the most effective [...]
Research from the National Association of Realtors shows that clients don’t shop around and seventy-five percent of buyers and sellers contact or interview only one agent. A referral, thereby, is the surest way to be that first and only agent that a client contacts. In fact, Outbound Engine has found [...]
To understand and communicate within the world’s web of multicultural societies requires skill. Language barriers, cultural differences, and terminology can cause confusion when building consumer relationships around the globe. How do you, as a Realtor, keep everyone from getting lost in translation when working with clients outside your current city [...]
How do you cut through the noise, skip the gimmicks, and create an agent marketing strategy that actually works. “Doing business without advertising is like winking at a girl in the dark. You know what you are doing but nobody else does.” - Steuart Henderson Britt One of the things [...]
Ah, the sights and sounds of the holiday season are in the air. Lights are aglow and the feeling of merriment is all around. But what about selling a home during cultural, religious, or family celebrations? Questions about décor and decorations are sure to arise during the listing process and [...]
Millennials are no longer the youngest people in the workforce. There’s a whole new generation to think about – Gen Z. About half of them are old enough to legally drive and many are looking into buying their first home. Generation Z refers to people who were born between the [...]
What are buyers really looking for online these days, and where are they searching for it? These stats may surprise you. There are a whole lot of things to look at on the internet these days. Recently, GrowthBadger put the number of active blogs at somewhere around 600 million, [...]
Inventory is low and homes are selling fast. But now is not the time to skip steps. Even little things can mean more money in your pocket. Here are 15 things you should be doing before putting the sign in the yard. There’s no question – almost everywhere you turn [...]
Women have been in the Real Estate game since the late 1800s. This long line of strong working women has seen it all, or at least a good part of the all when it comes to pay gaps, glass ceilings, “the good ole’ boys club,” and more. Women have succeeded [...]
In a hot market, competition among real estate agents is fierce. Now more than ever, home buyers and sellers expect agents to be omnipresent, both online and in-person. Competition brings out the best in your fellow agents and can make it even more challenging to stand out. Making the first [...]
