What makes a consumer choose you as their real estate agent when there are literally thousands of options? Is it because you work for a large international firm or have your name plastered on every bus stop? The real reason is that you are the one who can provide the [...]
Technology is advancing the way real estate agents communicate value to prospective clients. It plays a huge role in assisting in transactions and is changing the way you do business. From artificial intelligence (AI) and the internet of things (IoT) to virtual reality (VR) and new 3D tour technology, proptech [...]
Ever been in a position where the house that you just sold, ended up being not as presented? What if, the square footage of the property was not as per the measurement standards that it should have adhered to, as you just went by some old property data that you [...]
When you’re investing in content, you’re focusing on providing value to your potential clients. This makes content marketing one of the most effective ways to generate seller and buyer leads. Wondering how to make real estate content marketing right? Check out the tips below. They will focus on the most [...]
Research from the National Association of Realtors shows that clients don’t shop around and seventy-five percent of buyers and sellers contact or interview only one agent. A referral, thereby, is the surest way to be that first and only agent that a client contacts. In fact, Outbound Engine has found [...]
To understand and communicate within the world’s web of multicultural societies requires skill. Language barriers, cultural differences, and terminology can cause confusion when building consumer relationships around the globe. How do you, as a Realtor, keep everyone from getting lost in translation when working with clients outside your current city [...]
How do you cut through the noise, skip the gimmicks, and create an agent marketing strategy that actually works. “Doing business without advertising is like winking at a girl in the dark. You know what you are doing but nobody else does.” - Steuart Henderson Britt One of the things [...]
Ah, the sights and sounds of the holiday season are in the air. Lights are aglow and the feeling of merriment is all around. But what about selling a home during cultural, religious, or family celebrations? Questions about décor and decorations are sure to arise during the listing process and [...]
Millennials are no longer the youngest people in the workforce. There’s a whole new generation to think about – Gen Z. About half of them are old enough to legally drive and many are looking into buying their first home. Generation Z refers to people who were born between the [...]
What are buyers really looking for online these days, and where are they searching for it? These stats may surprise you. There are a whole lot of things to look at on the internet these days. Recently, GrowthBadger put the number of active blogs at somewhere around 600 million, [...]
